Social media for business: boon or bane?
When I started Organic-Ally years ago, I had wanted only to change the world, that we learn to "dispense with disposables". Seriously! One string bag at a time. One organic cotton hankie at a time. Here's what I did: Organic-Ally Hankie Gift - Father's Day Special I found suppliers of organic cotton string bags, and organic cotton hankies. I placed my orders. I set up a "free" website, but this lacked a lot of functionality. So I paid for a website. I bolted on a free shopping basket software, but this only allowed me to take cheque payments. Imagine my shock when the first order dropped into my Inbox. We had gone away on holiday and I came home to find an order with a cheque enclosed. I did not even have the right type of envelope to despatch the order. So I migrated to a paying service. Then I integrated payment service providers and had been doing much the same since then. How did we find customers on the internet? At that time there were a number of ...